Table 3 Average pairwise deviation (in %) at each rank searching for a party in the respective data set for all result lists, German results and results originated in Berlin
From: What did you see? A study to measure personalization in Google’s search engine
1. position | 2. position | 3. position | 4. position | 5. position | 6. position | 7. position | 8. position | 9. position | 10. position | |
|---|---|---|---|---|---|---|---|---|---|---|
All | 10.91 | 34.33 | 56.18 | 72.05 | 79.92 | 84.76 | 87.09 | 87.99 | 88.16 | 88.92 |
German | 7.34 | 25.12 | 50.76 | 68.01 | 77.27 | 82.42 | 85.05 | 85.92 | 86.98 | 87.41 |
Berlin | 3.17 | 25.21 | 44.95 | 61.17 | 68.20 | 72.19 | 75.35 | 75.87 | 76.39 | 75.24 |