Table 1 Summary of news outlets and football players followers on Twitter
From: Understanding news outlets’ audience-targeting patterns
# Outlets’ Followers | # Players’ Followers | |
|---|---|---|
Unique users | 4,943,351 (100%) | 6,568,769 (100%) |
Users w/ non-empty location | 1,579,068 (31%) | 2,434,183 (37%) |
Users w/ useful location | 996,326 (20%) | 540,828 (8%) |
Users w/ GPS coord | 4829 (0.1%) | 2041 (0.03%) |
Users w/ high confidence location | 597,981 (12%) | 383,207 (6%) |